As the Easter weekend approaches, the Nigerian Consumer Protection Council (CPC), commonly known as Discover, has issued a warning about a surge in fraudulent activities targeting consumers. The agency has identified several common scams that are likely to emerge during the festive period, including fake online deals, phishing attempts, and counterfeit products. These warnings come amid growing concerns about consumer safety and the need for digital literacy across the continent.
Easter Scams: A Growing Threat
Discover has highlighted that cybercriminals often exploit major holidays like Easter to lure unsuspecting users into scams. This year, the focus is on online shopping, with many consumers seeking discounts on electronics, clothing, and household items. The agency has reported a 30% increase in scam-related complaints compared to the same period last year, underscoring the urgency of the warning.
“Scammers are using social media and fake websites to mimic legitimate retailers,” said a spokesperson for Discover. “They often offer unrealistic discounts or request personal and financial information under false pretenses.” The agency has urged citizens to verify the authenticity of online sellers and avoid clicking on suspicious links.
How to Protect Yourself During Easter
Discover has provided a list of practical tips to help consumers avoid falling victim to Easter scams. These include checking for secure website connections (https://), verifying seller reviews, and using trusted payment methods. The agency also advises users to report any suspicious activity through its official channels.
“It’s essential for consumers to remain vigilant, especially during high-traffic periods like Easter,” the spokesperson added. “By staying informed and cautious, individuals can protect themselves from financial loss and identity theft.”
Easter and the Broader Digital Landscape
The rise in Easter scams reflects a larger challenge in Africa’s digital economy: the need for stronger consumer protection and digital education. As more people engage in online activities, the risk of fraud increases, particularly in regions with limited access to digital literacy programs. This issue is closely tied to broader African development goals, such as economic growth, technological innovation, and financial inclusion.
“Easter is not just a religious holiday but also a time when consumer behavior shifts significantly,” said a tech analyst. “The surge in online activity during this period highlights the importance of building a secure and transparent digital environment across the continent.”
What to Watch Next
Discover has pledged to continue monitoring the situation and issuing updates throughout the Easter period. The agency has also partnered with local banks and internet service providers to enhance fraud detection and consumer awareness. As more Africans embrace digital commerce, the need for such initiatives becomes even more critical.
For now, the message is clear: stay alert, stay informed, and protect your personal and financial data during the Easter weekend. As the holiday approaches, the lessons learned from these scams could contribute to a safer and more secure digital future for all.



